Article: http://www.cnn.com/2012/10/12/living/millennials-shopping/index.html
We all know that the younger generation of digital natives are almost constantly connected to our phones and social network sites, but what is interesting is how the fashion industry is trying to monopolize on that. Online shopping has been a thing for awhile, and I'm guilty of this activity too, especially since I live in a town where there is almost no shopping options other than a walmart, a maurice's, and a JC Penny's. It is convenient, and most online stores offer you the option to share items via facebook and twitter.
Not all people are comfortable with buying items online though, and some stores are installing smart mirrors that can take your picture in certain items and share them through your social networking sites to get other peoples opinions, as well as give you more style advice from the "experts". Kind of neat stuff, if you don't mind being preyed on the fashion industry.
Smart thinking though. I know I base a lot of my style choices off of what I see on the internet. Once again, I'm constantly talking about how tumblr is my best friend, and it is because of the variety of things I see on there, one of them being fashion.
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